HYLOREN Purple Shampoo - Hyaluronic Acid Blonde Toner for Highlighted Bleached Platinum Silver Hair - Anti-Brass Toning SLS-Free - 17oz
Eliminate brassy tones with HYLOREN Purple Shampoo - the world's first purple toning shampoo with hyaluronic acid for blonde, highlighted, and silver hair.
7 Powerful Benefits
- Brass Cancellation - Neutralizes yellow and orange tones instantly
- Deep Moisture Absorption - Hyaluronic acid hydrates without weighing down
- Anti-Frizz Effect - Smooths and softens blonde texture
- Strengthens Hair Fiber - Repairs damage from bleaching
- Boosts Flexibility - Prevents breakage in fragile blonde hair
- Enhances Shine - Creates brilliant, glossy finish
- Neutralizes Free Radicals - Protects against environmental damage
Perfect For
Blonde hair • Highlighted hair • Platinum blonde • Silver hair • Bleached hair • Gray hair • Ash tones
Why HYLOREN Works
Purple Pigment Technology: Violet tones cancel yellow and orange brass.
Hyaluronic Acid Formula: Hydrates and repairs while toning.
Balanced pH: Maintains hair health during color correction.
SLS/SLES-Free: Gentle enough for daily use on color-treated hair.
How to Use
Apply to wet hair. Lather and leave on 2-5 minutes for toning. Rinse thoroughly. Use 1-3 times weekly or as needed.
Delightful Scent
Water iris, patchouli, and vanilla - luxurious salon experience at home.
Complete Blonde Care
Pair with HYLOREN Blonde Highlights Mask for maximum tone correction and hydration.
The Mon Platin Promise
- ✓ Made in Israel since 1993 — ISO-22716 certified
facility - ✓ Salon-grade formulas, batch-tested for safety
- ✓ Cruelty-free — never tested on animals
- ✓ Award-winning — sold in 50+ countries
- ✓ 30-day satisfaction return with prepaid label* (*Terms apply)
At a glance
Salon-Grade Hair Care, Made in Israel
Three Decades of Professional Hair Care
Mon Platin Professional has been developing salon-grade hair care since 1993, from our 6,000-square-meter ISO-22716 certified facility in Bat Yam,Israel. Our formulas combine innovative actives like hyaluronic acid, silk protein, and Black Caviar with rigorous in-house lab testing — microbial, chemical, and physical — at every stage of production.
Recognized as Israel's "Outstanding Exporter" and distributed in over 50 countries, we're trusted by stylists and clients who demand both performance and product safety.
